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The NGO, Maquita Cushunchic Commercializando como Hermanos (MCCH) which means "Let us help each other through cooperative trading" was founded in Quito, the capital of Ecuador, in 1985. It has been exporting cocoa grown by small producers from the coast of Ecuador since 1992 through its export company, Agroexportadora Maquita. MCCH's cocoa operations are subsidised to a small extent. Donor grants have provided the organisation with capital to invest both in its marketing operations and improving cocoa bean quality at farm level. The part of Maquita's profits that is not reinvested in the company goes via MCCH to farmers, funding for farmer training and other socially motivated activities.
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